Sick of using multiple platforms for set up, note taking, recording and analysis of your research conversations?

Hearsay is a market research tool that streamlines the research conversations process.



Mobile App


Request a recorded product demonstration

Pop in your email address and the Hearsay team will send you our product demo video.

Solving The Problem

There is no rule book on how to run research conversations. The process tends to be personalised to the moderator, utilise a range of tools for recruitment, note-taking and recording the conversations. The whole experience can be described as ‘bity’, time-consuming and stressful.

Hearsay Solves These Problems.

  • It does all the admin, prep and ordering of data saving you time and money.
  • Keeps all conversation data, notes, films and transcripts all in one system.
  • Fast tracks your strategic thinking by ordering the key points for you.
  • Builds capability internally by delivering rigor in the platform.
  • Adds a revenue stream for your business increasing your revenue opportunities.

How Does It Work?







We’re not just a technology software company. Founded by the people who run BrandHook, a brand and customer experience consultancy, Hearsay was born out of a client need. ‘Teach us to do what you do. Teach us to have rigorous and meaningful customer conversations,’ they said. So we built Hearsay.

What People Say

Tessa Whittaker

Senior Manager, Consumer & Shopper Insights Carlton & United Breweries

Our people loved talking to real consumers and, after every interview, were excited to feedback learnings to the brand team who owned the project. Being able to record and review afterwards meant the pressure was off to take notes. As a business, we have wanted to get our teams closer to consumers and having the Hearsay Platform with the support of the Hearsay team, made it happen with structure and purpose.

Need To Know More?

Email us at

Or follow us to stay up to date:

Blogs and Case Studies


April 14th, 2021

12 every 2. Changing some ingrained customer insight practices.

‘How often should I talk to my customers?’   A great but surprising question. Surprising because most organisations don’t actually talk to…

Read More
Case Studies

Case study | The Royals

Cutting out the admin and getting to better insights

Short on time, the Royals planning team used the Hearsay Platform to manage all the admin of setting up their project,...

Read more

Sign up to our newsletter to receive our insights on strategy, brand and customer as well as Hearsay feature updates.